gourmet | selected packaging

Work on the brand spanned across eight years, starting with the companies very first own brand products, dried fruits and nuts.

Over the years, work included identity, strategy, brand architecture and tone of voice, translating into branding, retail branding, store design, campaigns, packaging and printed and online communication for the brand. The brand architecture strategy and its creative implementation in packaging resulted in  a dynamic and always contemporary identity, one that was always inline with the numerous product innovations.